This combination of aloe and lavender is highly moisturizing. All the aloe is 100% pure and freshly hand harvested from the plant itself. Developed for a loved one who was undergoing radiation therapy as a way to proactively counteract the drying effects of their treatment. This worked so well that I had to bring it to market as the most moisturizing soap you will ever use! If you are using any type of commercial facial moisturizing soap it is time to wean yourself off it. If you have dry skin this soap is perfect for you.